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Ridiculously Effective Fundraising 

Proudly serving schools across the Potomac region of Maryland with leadership-based, turnkey fundraising programs.

Young students and teachers in Apex shirts cheering in front of an inflatable at a school fun run
An Apex coach leading students in orange Apex shirts out of the inflatable arch
An Apex coach dancing with a school mascot at a fun run
Saswathi Natta, owner of Apex Leadership Co. Potomac, with her two kids in Apex orange

A note from your local owner

Hi, I’m Saswathi.

I live and work right here in Maryland with my husband and 2 kids. I left the federal workforce after USAID was disbanded to bring funding to local schools and build a supportive community.

I’m proud to bring Apex Leadership Co. to our local schools. My family is part of this community, and my team will be too. When you partner with Apex, you’re getting a nationally established program backed by local ownership, accountability, and care.

Saswathi

P.S. We’re here to serve schools the right way.

Book a Call with Saswathi

Your All-Inclusive Package

Everything you need for a record-breaking fundraiser is included, so your staff can stay focused on students.

Simple Donation Page

A secure page families can share in a single text and check any time. Grandparents two states away can pitch in from the couch.

On-Site Athlete Leaders

High-energy professionals who inspire your students and run every event detail.

Character Curriculum

Age-appropriate lessons built with real educators, bite-sized and engaging, never disrupting your classroom schedule.

Two Apex coaches smiling and giving a thumbs up in a classroom

Apex Team on Site

Your local team members are on campus every day, running the lessons and leading the energy.

Smiling students in Apex shirts running out of an inflatable arch at a school fun run

Full Event Logistics

We set up, we run the whole event, and we pack it all out. Your team shows up and cheers!

Elementary students running laps on a school field while an Apex coach cheers them on

High-Quality Equipment

The inflatables, water station, sound system, and everything else arrive with us. Nothing to rent, store, or haul.

Start Your Fundraiser With Confidence

See What Your School Could Raise
5,000+schools partnered with Apex
3.5M+students reached nationwide
$400M+raised for school communities
70%+of donations come from outside the household

Your Best Fundraiser Is One Call Away

Book a Call
Apex coach cheering on students at a fun run
★★★★★

“Our school absolutely loved the energy and positivity that the APEX team brought to our building for two weeks.”

From the moment they arrived, our students were excited and motivated every single day. The enthusiasm was contagious, and it created such a positive atmosphere throughout the school. At our Glow Party celebration, two students came up to me and said, “This is the best day ever!” and “I love school now, I wish they didn’t have to leave!” Hearing that from our students said everything about the impact the APEX team had on them. Beyond the fun, students were learning meaningful lessons about leadership. They discovered that leadership can look different for everyone and that each of them has the ability to be a leader every day. The message that every child has the choice to lead, no matter who they are, was incredibly powerful. The prizes and incentives were exciting and motivating for our students, and the structure of the program ensured that every child could participate and feel like an important part of the fundraiser. It truly created a sense of community and teamwork across the entire school. Overall, the APEX experience brought positivity, leadership, and excitement to our students while supporting our school in a meaningful way.

TeacherButterfly Ridge Elementary, MD

“The kids and myself LOVED it! It was so quick yet so engaging. I couldn’t believe how everyone got the kids into it SO quickly and we raised so much money. I also couldn’t believe the teachers benefit too! It got me wanting to send letters and encourage the kids to as well. Win-win for everyone involved.”

Teacher, Joppa View Elementary, MD

“Absolutely love the program. I think including people that have a naturally outgoing personality really helps with the enthusiasm with students and staff.”

Teacher, Takoma Academy Preparatory School, MD

“I love when Apex comes each year! It’s a great time and we love the lessons and event.”

Teacher, Rachel Carson Elementary, MD

“I feel that your team did an excellent job. Their enthusiasm and presentation of lessons was purposeful and engaging. They were very respectful of making sure it was a good time to come into the classroom, and were very prompt in answering any questions that teachers or students had.”

Teacher, Saints Peter & Paul Elementary School, MD

HOW IT WORKS

Your Fundraising Journey with Apex

15-minute call

Connect with our team

Tell us what your campus needs. Get expert advice on the best events and dates for your school.

Done for you

Build your custom fundraiser

We handle the planning and event logistics to build a program that fits your school.

Two weeks on campus

Launch and celebrate

We bring the hype and manage the details. You watch the kids run and the funds rise.

Frequently Asked Questions

We know planning a fundraiser comes with questions — here are clear, simple answers to help you feel confident.

How does the Apex fundraising platform work?

Our secure, web-based platform makes giving incredibly easy for families and sponsors. We have completely eliminated the need for traditional door-to-door sales. Instead, students can safely reach out to supporters across the country through simple digital sharing. This streamlined approach, combined with our engaging leadership curriculum, is proven to help schools raise two to three times more than traditional methods.

Are the programs inclusive for all students?

Every single student gets to participate in the fun! Our programs are completely inclusive. Regardless of a family's ability to contribute financially, every child joins in the daily leadership lessons, earns daily character wristbands, and celebrates at the final high-energy fitness event alongside their classmates.

How are the funds distributed to schools?

Funds raised are transferred directly to the participating school's account, typically within a few business days after the program ends.

Can schools customize their fundraising events?

Absolutely. We customize the program to fit your specific schedule, students, and staff. Our goal is to fully support your campus without adding any extra work to your plate.

Saswathi Natta, owner of Apex Leadership Co. Potomac

Let’s Plan Your School’s Best Fundraiser

Book 15 minutes with Saswathi to talk dates, goals, and which Apex event fits your school.

Book a Call with Saswathi
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